Hollyren Cosmetics has attracted much attention as a world-renowned supplier of eyelash products. Invited to participate in the high-profile beautyworld MIDDLE EAST 2023 exhibition at Za 'Abeel Hall 3-Z3A33 from October 30, 2023 to November 1, 2023.

In the Middle East market, the aesthetic demand for false eyelashes is more natural and fluffy, so Hollyren Cosmetics carries the real mink hair and faux mink hair materials. Compared with normal synthetic material lashes, mink hair and faux mink hair materials are closer to the natural human hair, and are more processable in the later stage, and it is easier to make 3D layer effect to meet the aesthetic needs of the local market.

As a global beauty pageant, in addition to Middle Eastern customers, many well-known European beauty brands will also attend the exhibition. The European eyelash market has a long history of development, and their demand for false eyelashes has no longer stayed at the aesthetic level. In recent years, the comfort of false eyelashes has been paid attention to by more and more European users. In response to this situation, Hollyren Cosmetics brought its top-rated product -Soft Lashes to the exhibition. According to the user's demand for comfort, this product innovates and optimizes the raw materials of the products, making the products with a super flexible, soft and light-weight wearing experience, and more satisfying the user's demand for eye comfort on false eyelashes.

Hollyren Cosmetics has always been committed to product development and innovation, constantly innovating and providing diverse products that meet different needs and styles for global consumers. We look forward to taking this event in the Middle East to pass on our deep expertise and rich industry experience to the global eyelash market.